Louvre Hotels Group : A rapidly expanding "Groupe du Louvre" affiliate
2nd largest European hotel group and 8th largest global player in the hotel industry with more than 1000 hotels in 40 countries,
Louvre Hotels Group is an affiliate of Groupe du Louvre, owner of the Concorde luxury hotels, Baccarat brand (crystal) and Annick Goutal (fragrances).
Allied with Golden Tulip Hospitality Group since July 2009, Louvre Hotels Group operates seven clearly differentiated hotel brands, ranging from 1 to 5 stars
- Première Classe, 1-star hotels, « best price without sacrifice »
- Campanile, a large chain of 2-star hotels/restaurants, France's second largest hotel chain, with a presence in nine European countries
- Kyriad, the alternative to traditional 2- and 3-star hotels
- Kyriad Prestige, 3 star plus, combines comfort, calm and serenity
- Tulip Inn, the best quality-price ratio for 3-star hotels, ideally located
- Golden Tulip, for those who love 4-star hotels with character
- Royal Tulip, chic and refined 5-star hotels in city centres and business districts
A total capacity of more than 80 000 rooms, managed under diverse business models: affiliate, management contract and franchise
Louvre Hotels Group: Strong foundations
Starwood Capital Group private equity firm
Managed by Pierre-Frédéric Roulot since November 2007, Louvre Hotels Group is owned by the American private equity firm Starwood Capital Group
(since 2005). Led by Barry S. Sternlicht, Starwood Capital Group was created in 1991. It has 130 employees and 10 offices around the world.
Starwood Capital boasts
- 300 successful transactions since its creation
- Investments of close to EUR 15 billion through various funds
- Roots in real estate then the hotel industry, which now represents most of its activities.
A prestigious partner: Concorde Hotels & Resorts
Previously integrated into Louvre Hotels Group, the luxury hotel group Concorde Hotels & Resorts is also an affiliate of Groupe du Louvre,
owned by the private equity firm Starwood Capital Group.
Louvre Hotels Group in key figures
More than 1000 hotels in 40 countries
- Europe: 920 hotels
- Middle East: 43 hotels
- North/South America: 31 hotels
- Afrique: 17 hotels
- Asia-Pacific: 12 hotels
Global sales of EUR 1.5 billion in 2010
19 000 employees
7 brands
- Première Classe: 230 hotels - 16.506 rooms
- Campanile: 387 hotels - 24.861 rooms
- Kyriad: 208 hotels - 11.836 rooms
- Kyriad Prestige: 13 hotels - 1.252 rooms
- Tulip Inn : 61 hotels - 5.987 rooms
- Golden Tulip : 118 hotels - 16.509 rooms
- Royal Tulip : 5 hotels - 1.279 rooms
3 hotels management categories
- 283 hotels owned and managed by Louvre Hotels Group,
- 268 hotels under management contract, operated by Louvre Hotels Group a mandate granted by the hotel owner,
- 468 franchised hotels managed by the franchise owner.