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Do, Dare, Dream

To fashion today’s hotel industry, to imagine the concepts of tomorrow, and to turn our sights towards emerging countries. Such are the stated ambitions of Louvre Hotels Group, a major worldwide player, forever driven by its challenger’s spirit.

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News

The new Kyriad identity and media campaign highlights the joy of travelling

Published on 29 May 2019

Kyriad, a midscale chain of the Louvre Hotels Group, reasserts its brand positioning with a new visual identity inspired by the tenets of travel. This positioning is also getting a boost from an advertising campaign including a vast media plan leveraging the singularity and strength of Kyriad hotels: the joy of traveling and treating its clients to little extras.

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News

Campanile heralds its reshaped brand identity in a trendy new communication campaign: “We’ve got CO spirit”

Published on 29 May 2019

Campanile, Louvre Hotels Group’s midscale chain, unveils its new brand identity and baseline with a sweeping TV and digital campaign It leverages two of the brand’s core values sharing and conviviality, both embodied by the tagline “Hotels for people Moments for sharing".

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News

L'évolution du tourisme dans le monde par Louvre Hotels Group

Posté le 03 May 2019

En tant qu'acteur majeur du secteur de l'hôtellerie mondiale, Louvre Hotels Group s'est intéressé à l'évolution du tourisme dans le monde et ses nouvelles tendances.  

Découvrez l'infographie !

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World Europe Africa North America South America Asia Middle east
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42 HOTELS IN AFRICA 

 

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1000 HOTELS IN NORTH AMERICA

 

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39 HOTELS IN SOUTH AMERICA

 

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1280 HOTELS IN ASIA PACIFIC

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1 014 HOTELS IN EUROPE

 

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50 HOTELS IN MIDDLE EAST

10 brands
1 500 hotels
54 countries in the world
Discover Louvre Hotels Group

Louvre Hotels Group is a major player in the global hospitality industry, with a portfolio that now includes more than 2,600 hotels in 54 countries.

It has a full hotel offering, spanning 1 star to 5 stars, with the Louvre Hotels Group’s historic brands (Première Classe, Kyriad, Campanile, Tulip Inn, Golden Tulip, Royal Tulip), the 5 brands of the Sarovar network in India, the French Group Hôtels and Préférence and Chinese brand Metropolo.

Louvre Hotels Group is a subsidiary of Jin Jiang International Holdings Co., Ltd., the 5th hospitality group in the world.