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Our expertise at your service

Customer Experience

Manage the relation programs to ensure customers’ loyalty through

  • Intensive CRM activation and loyalty program
  • Management of an 80 M customer database
Customer Service
  • A mystery guest program to help the hotels ensure the brands’ standards are fully respected
  • Provide standards procedures to help hotels manage guest complaints
  • Define customer service standards and brand policy
  • Coordinate guidelines, tools and dashboards to boost online customer reviews management
  • Manage customer complaints and requests
Operational Excellence

Global Standards & Operations

A unique platform to facilitate the rollout of operational standards within the network

  • Standard operating procedures
  • A solid program of operating procedures (related to the customer experience)
  • Production of all training materials
  • Food safety & environment: Assurance Guidelines
  • Hygiene and safety


Staff Training

Our business university “U” helps grow talents with a catalog of custom-made training programs



A global international purchasing platform to simplify hotel purchases and help minimize the costs

Design & Architecture
A team of international designers and engineers

To help you achieve your projects

  • Define and develop new concepts
  • Create design books for concept rollouts
  • Provide assistance for renovation projects
  • Construction, equipment and planning project management assistance
  • Project management supervision
  • Risk management and legal compliance


To provide you with the latest standards to reduce your environmental footprint

  • Energy and maintenance performance
  • New construction technologies
  • Technical prescriber with purchases
Guillaume Gardin, Kyriad Anders investor and AIFE President

The head of an evolving family business (2 hotels and 2 restaurants), Guillaume created his first establishment in 2014.  Convinced by brand strength and looking for a super power for distribution and marketing, he decided to franchise under the Kyriad name and thus started his partnership with Louvre Hotels Group with the Kyriad hotel in Angers.

A fan of technology, Guillaume does not hesitate to test robotization of services and several startups dedicated to HCR in his establishment, with an constant eye to facilitate his teams’ work.

What Guillaume appreciates the most in his partnership with Louvre Hotels Group is the close work with the different group services.  Exchange, dialogue, proposals, innovation and contribution to strengthening the brands are some of the reasons that led him to commit to the AIFE (Association of the Franchises of the Group) and then to take over the Presidency as of September 2021 with a fervent wish to construct and advance, hand in hand, with the Group teams.