- Our brands
- Première classe
- Campanile
- Kyriad
- Tulip Inn
- Golden Tulip
- Royal Tulip
Do, Dare, Dream
To fashion today’s hotel industry, to imagine the concepts of tomorrow, and to turn our sights towards emerging countries. Such are the stated ambitions of Louvre Hotels Group, a major worldwide player, forever driven by its challenger’s spirit.
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The new Kyriad identity and media campaign highlights the joy of travelling
Published on 29 May 2019
Kyriad, a midscale chain of the Louvre Hotels Group, reasserts its brand positioning with a new visual identity inspired by the tenets of travel. This positioning is also getting a boost from an advertising campaign including a vast media plan leveraging the singularity and strength of Kyriad hotels: the joy of traveling and treating its clients to little extras.
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Campanile heralds its reshaped brand identity in a trendy new communication campaign: “We’ve got CO spirit”
Published on 29 May 2019
Campanile, Louvre Hotels Group’s midscale chain, unveils its new brand identity and baseline with a sweeping TV and digital campaign It leverages two of the brand’s core values sharing and conviviality, both embodied by the tagline “Hotels for people Moments for sharing".
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L'évolution du tourisme dans le monde par Louvre Hotels Group
Posté le 03 May 2019
En tant qu'acteur majeur du secteur de l'hôtellerie mondiale, Louvre Hotels Group s'est intéressé à l'évolution du tourisme dans le monde et ses nouvelles tendances.
Découvrez l'infographie !
42 HOTELS IN AFRICA
1000 HOTELS IN NORTH AMERICA
39 HOTELS IN SOUTH AMERICA
1280 HOTELS IN ASIA PACIFIC
1 014 HOTELS IN EUROPE
50 HOTELS IN MIDDLE EAST
10
brands
1 500
hotels
54
countries in the world
Discover Louvre Hotels Group
Louvre Hotels Group is a major player in the global hospitality industry, with a portfolio that now includes more than 2,600 hotels in 54 countries.
It has a full hotel offering, spanning 1 star to 5 stars, with the Louvre Hotels Group’s historic brands (Première Classe, Kyriad, Campanile, Tulip Inn, Golden Tulip, Royal Tulip), the 5 brands of the Sarovar network in India, the French Group Hôtels and Préférence and Chinese brand Metropolo.
Louvre Hotels Group is a subsidiary of Jin Jiang International Holdings Co., Ltd., the 5th hospitality group in the world.
