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Golden Tulip reinvents team training with virtual reality

Published on 08 Jul 2019
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Starting this past May, Golden Tulip, the Louvre Hotels Group premium brand, is training all its hotel directors in France and around the world -...

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The 4-star Golden Tulip Aix-en-Provence reopens with a menu of excellence, simplicity and authenticity.

Published on 01 Jul 2019
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Since April 2019, the Golden Tulip Aix-en-Provence has offered a fully renovated hotel featuring the unique “Playful” Golden Tulip concept. A...

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Première Classe spotlights its essentials in a new digital campaign

Published on 27 Jun 2019

This new online communication campaign reasserts the brand’s position: the smart choice for a good night’s sleep, without giving up the...

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Campanile heralds its reshaped brand identity in a trendy new communication campaign: “We’ve got CO spirit”

Published on 29 May 2019

Campanile, Louvre Hotels Group’s midscale chain, unveils its new brand identity and baseline with a sweeping TV and digital campaign It...

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The new Kyriad identity and media campaign highlights the joy of travelling

Published on 29 May 2019

Kyriad, a midscale chain of the Louvre Hotels Group, reasserts its brand positioning with a new visual identity inspired by the tenets of travel....

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Pierre-Frederic Roulot, CEO Louvre Hotels Group, joins the international advisory board of the Ecole Hoteliere de Lausanne

Published on 10 May 2019

Pierre-Frédéric Roulot joins the International Advisory Board of the prestigious EHL Hospitality Management School, part of EHL Holding SA. A...

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The Golden Tulip Shanghai Rainbow inaugurates “L’Atelier Quartier”, its rooftop restaurant run by French Chef Guillaume Comparat

Published on 07 Mar 2019

Inaugurated a few months ago, this high-end establishment at the heart of the Hongqiao district is a showpiece of French gastronomy!

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