You are here

Louvre Hotels Group was recognized on Monday, November 5, during the 31st IREF (Federation of European Partnership and Franchise Networks) Awards Ceremony which honors affiliates of the best independent organized networks. This year’s ceremony was placed under the patronage of Bruno Le Maire, French Minister of Economy and Finance.

Marketing grand prize awarded to Golden Tulip Euromed Marseille

Golden Tulip Euromed Marseille was awarded the « Marketing Grand Prize », a distinction that recognizes the brand’s new positioning. Elegant and premium, the Golden Tulip brand has dusted off high-end hospitality and tweaked the entire client experience to offer re-enchanted stays.
With its signature “Playtime, Anytime”, the brand is a perfect fit for the new business traveler’s lifestyle, combining work and pleasure. The brand is constantly growing in France and throughout the world with a flagship hotel in the heart of Shanghai and recent openings in Marseille, Bordeaux, and soon Strasbourg.

Kudos to groupwide efforts

Like the Golden Tulip brand, Kyriad, Première Classe, and Campanile were also recognized at the awards ceremony:
- Kyriad : Hugues Baalouch (Kyriad Futuroscope) was awarded the « Top franchisees and partners in France » prize.
- Première Classe : Philippe Imberton (Première Classe Genève-Prevessin) was recognized for « Excellence in hotel development » in the « Top franchisees and partners in France » category.
- Campanile : Wilfrid and Isabelle Parmentier (Campanile Orléans La Source) were awarded the « Top brand ambassador » prize.

All of these awards recognize the vitality of the hotels and validate Louvre Hotels Group’s support strategy vis-à-vis its investors, the biggest ambassadors of the Group, its brands, and innovations. An attractive franchisor thanks to its strong brand values, Louvre Hotels Group plays an important role in the success of all its hotels

News

For the second consecutive year, Louvre Hotels Group is a proud partner of the Tous HanScène® contest, bolstering its commitment to inclusion and diversity

Published on 24 Mar 2021
small.jpg

By supporting this contest, organised by the non-profit association TREMPLIN Handicap, Louvre Hotels Group pursues its commitment to promoting...

Read more
News

Louvre Hotels Group enters the extended stay hotel market with Tulip Residences

Published on 22 Mar 2021
small_tr.jpg

The health crisis has upset consumers' expectations in terms of long term stays This is why Louvre Hotels Group is developing in the Apart 'hotel...

Read more
News

Max Cergneux named Chief Development Officer and member of the Louvre Hotels’ executive committee

Published on 22 Feb 2021
small.jpg

Named Chief Development Officer, Max Cergneux joins the Executive Committee of the Louvre Hotels Group under the direction of CEO...

Read more