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Towards a more sustainable tourism: our CSR plan

Marie Nonell
Marie Nonell
Head of CSR Louvre Hotels Group

“Sustainable tourism has become an essential criteria for our clients: 80% of travellers state that travelling sustainably is important to them. It is the entire hospitality chain of value that we are transforming by engaging our teams, our clients, our partners and investors. Responsible for 11% of carbon emissions in the world, tourism is changing and Louvre Hotels Group wants to actively contribute to this historical transformation.”

Hotel Sustainability Basics

Louvre Hotels Group collaborates with the World Travel & Tourism Council (WTTC) as part of the ‘Hotel Sustainability Basics’ initiative. Driven by Jin Jiang International, the aim of this industry-wide effort is to establish sustainable development benchmarks across hotels worldwide. To achieve certification, hotels must meet 12 environmental and social criteria categorised under three pillars: Efficiency, Planet, and People.

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Our Strategic Commitments

We have identified three key areas of focus and effort that are essential to our business sector:

 

1. Rethink our buildings to reduce their environmental impact, adapt them to climate change, and preserve biodiversity. This commitment notably involves cutting down on waste, energy and water use, and carbon emissions, with approved SBTi (Science Based Targets Initiative).  

2. Build CSR awareness among Louvre Hotels Group stakeholders while establishing standards for adoption. Key actions to achieve this include training our staff and improving our suppliers’ sustainable development skills through our partner EcoVadis. We also work with innovative players such as TooGoodToGo to fight against food waste and Solikend to promote charitable donations.  

3. Communicate on the Group’s actions via a sustainability report while reinforcing our brands’ commitment through the identification of their own CSR initiatives. Hotels are also encouraged and supported in the development of local initiatives, whether social or environmental.

Louvre Hotels Group is also a member of C3D (College of Directors for Sustainable Development).

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Our sourcing commitment

 

  • We commit to use exclusively cage-free eggs by the end of the year 2025 . This commitment includes both fresh eggs and the eggs used to make egg product, and concerns all of the group’s brands worldwide. Here are the progress of the group on this topic :

    At the group level, as of March 2024, more than 70% of our global egg supply available to all our hotels come from cage free sources.
    In France: In 2023, our purchasing platform offers 100% of cage-free eggs references (code 1 and code 2). 
    Rest of Europe: In Europe, more than 80% of referenced eggs and eggs products of our purchasing platform are cage-free eggs (code 2, code 1 and code 0) Poland 95%, Netherlands 95%, Belgium 95%, Germany 95%, Spain 30%
    The Group is working with its partners around the world to reach 100% cage-free eggs referenced on its purchasing platform by the end of 2025. We are in the process of collecting data from our operations outside Europe and will update the cage-free egg percentages for all regions by the end of July 2024.
    You will find here a worldwide update on our progress regarding this topic.
     
  • By 2026, we commit to sourcing 100% of our chicken meat from farms and slaughterhouses that comply with all the criteria of the European Chicken Commitment. This policy applies to all our locations in Europe. In addition, in France, at least 20% of these chicken meat volumes will come from farms that meet the criteria and guarantee that the birds have access to free range or to a winter garden.
  • In 2021 as part of our environmental responsibility and animal well-being commitment, we have identified a line of black chickens, raised from a heritage lineage, slow growth. The black chicken respects the criteria of the European Chicken Commitment (ECC). They are raised for a minimum of 63 days, in small groups, in small traditional chicken coops with natural light and access to a large outdoor yard. Their feed is OGM-free and 100% vegetable, mineral and vitamins, including 65% of French grains.
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